About Me
I have always been fascinated by design.
When I was younger I thought I would be an artist when I grew up. All through high school I drew, painted and even took classes in darkroom photography and TV production.
Then the internet got bigger and better and I discovered the wonderful world of apps and websites.
In college I majored in Communications with a focus on interactive media, this meant I got to take classes like Media Innovation Lab. Where together with 5 other classmates we came up with an app idea, designed and developed it (with help from a computer science student).
I loved the process of laying pixels out on the screen, sketching user flows and wireframes. I was hooked on UX and building products.
After college I joined Keywee as the 6th member of the team in Tel Aviv.
I was the second customer success manager hired and it gave me an amazing opportunity to work with publishers from all the big brands. I'm talking New York Times, Forbes, National Geographic, Inuit and Kiplinger.
All the time that I was a CSM I was always looking for ways to improve the product. So from CSM I jumped to QA where I learned more about the technology behind Keywee and finally to Product Manager. I was in charge of the core Keywee products, the one that the customer (those big publisher brands) were using and the one that the CSM's were using every day.
It was a bitter-sweet decision to leave Keywee, but I decide that it was time to move on. I poured my blood sweat and tears into this product and after four years it was time to move on.
Now I'm looking for my next big challenge.
With my time at Keywee I learned a lot about how to talk to customers, lead a team and manage social media campaigns but mostly I learned about creating B2B products. I want to explore the world of B2C, applications and apps that have a positive impact on users' everyday lives.
I'm a self-starter, creative (if you didn't get that from the first paragraph) who never stops learning and applying what I learn to life.
As a side project I'm working on a web app that people can use to loan out and borrow things from their neighbors.